Is Mangools worth trying for SEO purposes?



Search Engine Optimization (SEO) has crawled its way into so many articles online. Beyond that, people now apply it to social media campaigns and copies. The reason is plausible, people want their sites/content to be found and the best way to make that happen is to align it with common ways people search.

SEO is broad in its sense. There are so many things to take into consideration. You have to consider keywords/keyphrases, backlinks to the target areas, optimized images with alt texts, as well as the concise yet detailed structure of your piece, all to appease the ever-evolving Google algorithm and its ranking criteria. 

The number of things on the checklist has led to the discovery of many online SEO tools that help people keep their work in check. Today we review the fast-rising and publically commended tool that is Mangools.

What is Mangools All About?


The definition attached to Mangools’ LinkedIn account when you search about the tool on Google is the best way to introduce it. It describes Mongool as “a bundle of 5 simple but powerful SEO tools made for an effective SEO workflow,” and this is a great description of the tool.

Mangools targets SEO segmentally, which is one of the best ways to do it. This assures that each part is optimized properly before being brought together. The 5 features include;

1. KWFinder

An SEO tool that doesn’t have a keyword segment is flawed. That’s what KWFinder represents under Mangools. The feature assists in analyzing all things keywords, including;

  • Keyword suggestions 
  • Keyword ranking
  • Cost per Click (CPC)
  • Search volumes
  • Competitor keywords analysis

2. SERPChecker

The SERPChecker is a Search Engine Results Page (SERP) analysis tool. The best place to search for the working keywords is in the search engine themselves. This feature does all the investigation for you. It brings out the relevant keywords used by your top-ranked competitors and gives insights.

3. SERPWatcher

A tool to monitor how your site is fairing is the SERPWatcher. You can use this feature to compare your optimizations to that of your competitors. It is a “Rank Tracker” tool to bring you insights regarding your progress. You can search on different keywords to track and update the list continuously. The tool also provides information on search volume, estimated traffic, and other performance index

4. LinkMiner

As stated earlier, backlinks are important aspects of SEO. Being able to create and monitor your web of internal links is what LinkMiner is for. With LinkMiner, you can keep track of your link-building activities and guide your creation of links. Other features include;

  • A preview of the website where the backlinks targets
  • Prediction of potential backlink page’s influence and the power of their domain
  • Analysis of anchor texts

5. SiteProfiler

SiteProfiler is that feature on Mangools that offers a database for several pages based on their SEO strength. It also includes data on the popularity on Facebook, which is effective, seeing as it is the 3rd most viewed website in the world. This allows for better optimization and extra insight.

A Case Study: Mangools VS Ahrefs

To further “optimize” this Mangools review, here’s a quick comparison between Mangools and a fairly older SEO tool, Ahrefs (Mangools was founded in 2014, while Ahrefs was founded in 2011). 

Mangools vs Ahrefs (Category: Features)

The first thing to identify in the Mangools vs Ahrefs debate is that they both have all the necessary tools for adequate SEO; keyword research, backlinks analysis, and rank tracking. 

Ahrefs has a bulky and more advanced database and toolbox, allowing it to serve users with anything and everything they need. Mangools is still a couple of steps behind, however, it uses its lack of complexity to provide users with ease and simplicity. 

Mangools vs Ahrefs (Category: Link Index)

To get your sites to rank higher on SERPs, your backlinks have to be indexed (i.e. the links have to be included in Google’s database). For this reason, SEO tools are better off having their link index. 

Ahrefs owns a link index as suggested but Mangools doesn’t. However, Mangools makes use of Majestic API, which is very effective for backlink indexing. Mangools still boasts of trillions of links in its database. Typically, this perceived flaw is another blessing in disguise for Mangools as it affects the pricing.

Mangools vs Ahrefs (Category: Pricing)

The simplicity and borrowed link indexing of Mangools gives it an advantage in the pricing debate. Mangools prices are very low and affordable. In comparison, their highest (agency) monthly plan is only higher than the lowest monthly plan on Ahrefs. Mangools also has a 48-hour money back guarantee.

Mangools vs Ahrefs (Category: User Interface)

Mangools boasts of a very beginner-friendly user interface. The platform is easy to use and operate. This makes it more endearing to freelancers and newbie writers. Ahrefs has a robust interface and could, sometimes, overwhelm one who isn’t fully conversant with SEO writing.

In Summary

Mangools is a fairly modern SEO tool with everything a typical tool should have. It delivers its features in a simple and easy-to-use interface, thus making it very beginner-friendly. Though it doesn’t have a system as broad as its competitors, it is budget-friendly and all-encompassing, making it a better value for money.

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